Presented by Susan Gaide,
President & Chief Brand Strategist
for ChromeOrange Media
Susan Gaide is a brand and marketing strategist with 39 years of experience developing sonic brands and audio brand strategies to grow and scale B2C and B2B brands. She is a former marketing and branding executive for firms that have represented Sony Electronics, Harman International, Fostex, Fairlight and SRS Labs. She teaches entertainment brand campaign development online at West Virginia University's Reed College of Media.
In this free masterclass we will cover
What sonic branding is
You will learn what sonic branding is and how it fits into an audio brand strategy and an audio user experience.
The power of sonic branding
The power of music, sound and audio to boost brand recall by 96%, drive conversion and increase repeat purchase by 39%.
How to harness the power of sonic branding for your brand
How you can harness the power of sonic branding to increase sales and hoist your brand to the top of the league.