The ChromeOrange Media Sonic Branding Team
Five Ways Neuromarketing Insights Can Improve Your Content Marketing
When we think about creating marketing content, most of us don’t think about neuroscience. But this academic discipline offers many...
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SONIC BRANDING
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The ChromeOrange Media Sonic Branding Team
- Nov 30, 2021
- 3 min
3 Tips for the Strategic Use of Audio in Social Media
According to an analysis conducted by The Content Factory, the average organization spends between $200 and $350 per day on social media...
The ChromeOrange Media Sonic Branding Team
- Oct 26, 2021
- 3 min
3 Reasons Why Jingles Made from Hit Songs Have an Impact on Consumers
When GSK began implementing television and radio advertising for prescription Trelegy, their jingle was a takeoff on the 1970 Jackson-5...
The ChromeOrange Media Sonic Branding Team
- Oct 22, 2021
- 3 min
5 Ways Music Enhances Brand Messaging
And music and sound are remembered 10 to 100 times faster than visuals are. As a result, there are 5 ways music enhances brand messaging.
The ChromeOrange Media Sonic Branding Team
- Oct 4, 2021
- 3 min
Plop, Plop, Fizz, Fizz!
In 1975, the world first heard what would become a beloved, iconic jingle: "Plop, plop, fizz, fizz, oh what a relief it is!" And the...
The ChromeOrange Media Sonic Branding Team
- Aug 27, 2021
- 3 min
How Was Sonic Branding Invented?
We hear one question all the time: how was sonic branding invented? The answer is that it wasn’t. It came about as a natural outgrowth of...
The ChromeOrange Media Sonic Branding Team
- Jul 26, 2021
- 4 min
Why Sound is Such a Powerful Memory Trigger
Echoic memory, which holds audio information from your sense of hearing, lasts only 2 to 4 seconds. One of the most common questions...
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