THE SONIC BRANDING BLOG

Learn how to leverage sound to create enduring emotional connections between your brand and its customers.

The ChromeOrange Media Sonic Brandmasters

The Power of Sound in Brand Communications [Infographic]

Only about 10% of U.S. brands have adopted audio cues as part of their brand strategy. Here are stats on the brand power they're missing.

The ChromeOrange Media Sonic Brandmasters

Five Ways Neuromarketing Insights Can Improve Your Content Marketing

When we think about creating marketing content, most of us don’t think about neuroscience. But this academic discipline offers many...

The ChromeOrange Media Sonic Brandmasters

3 Tips for the Strategic Use of Audio in Social Media

According to an analysis conducted by The Content Factory, the average organization spends between $200 and $350 per day on social media...

The ChromeOrange Media Sonic Brandmasters

What is Your Sonic Brand?

We love to ask marketing executives what their sonic brand is. It’s usually an eyes-wide-open, head-tilt moment because while sonic...